How to audit what ChatGPT, Gemini and Claude say about your brand
A repeatable process for capturing and improving how large language models represent your company.
Build the prompt set
Cover brand, category, comparison, pricing and use-case prompts. Aim for 50–200 prompts depending on your product range.
Capture and score
Run each prompt across models, record mentions, accuracy and sentiment. Identify the sources cited.
Fix the sources. Model answers reflect what is published; consistent, corroborated facts across authoritative sources change them over time.
Want this applied to your site?
Our team turns these principles into a prioritised roadmap. Start with a free audit or book a call.